The Goop founder and Oscar winner announced the return of her Celebrity Cruises partnership in 2022 by showing a photo of herself in a bikini on the beach while staring into the distance.
“I’m always the happiest, on or at sea! In 2022 my @goop team and I will accompany @celebritycruises on their new ship Celebrity Beyond,” says the headline.
She added that in her role as Celebrity’s new Wellness Advisor, she takes a hands-on approach to working on “special projects”.
“My team @goop curates coding and fitness kits to enhance Celebrity’s wellness experience. I have a duty to keep the rest a secret – watch out for the details that are coming up shortly,” she teased.
Although the 48-year-old star did not exactly know the specifics of the itinerary, the original Goop cruise – a unique wellness experience on the high seas – was supposed to start from Barcelona and circumnavigate the Mediterranean Sea over the course of 11 days in August last year.
Paltrow founded Goop in 2008. The company has since grown from a weekly newsletter designed to provide food, health and travel information to a full-fledged wellness brand.
“Sometimes I come across something that hurts my feelings, but I really believe in what we’re trying to do here, which is to really connect and uplift women,” she told CNBC’s Trailblazers in 2017. I am really here … to serve the community and start conversations. ”
In May last year, the businesswoman-turned-businesswoman announced she was interested in wellness after her father was diagnosed with throat cancer.
“His treatment was so brutal that I thought, almost out of desperation, we had to be able to do something else to help him,” she told Town and Country magazine. “That’s when I started researching food and nutrition.”